- July 12, 2024
- admin
Most food and drink labels contain exhaustive information on the products. Fortunately, alcohol labels need very little information, which includes details like alcohol volume, ABV, container volume, and drink’s strength. Labels for the liquor industry offer valuable information and also look appealing.
Explain The Term Liquor Labels
Liquor labels are brand stickers that are stuck on liquor bottles. These labels contain various information like the name of the brand, address of the place of distillery, fluid quantity, strength of alcohol, batch number, date of manufacturing, product sale licence, MRP, etc.
The job of creating labels is given to label manufacturers. To make a label, you need precision, skill, and also technological knowledge. The label manufacturing process involves catering to many industry segments like the clothing industry, food industry, medicine industry and more. Labels for the liquor industry focus on covering essential information about the content and brand value.
Prakash Labels for Liquor Label Image
Prakash Labels is a reputed firm with 28 years of on-site experience in providing services that include labelling and other Automatic identification technology solutions to varied businesses. Prakash Labels also provides wine and liquor labels with aesthetic visual appeal.
Some of the highlighting features of liquor labels by Prakash Labels include:
- Superior top-quality printing along with customised options
- Customisation is done to suit the budget limit and requirements of clients
- Varied sizes, colours, and technical options available for clients selection
- The labels have an exemplary finish with water-resistant and durable qualities
- Liquor bottles are also given embossed labelling to amplify the whole look of the liquor bottle
- Liquor labels created by the company are simple yet classy
- The labels can withstand sub-zero temperatures
- The bottles are made elegant and attractive with splendid artwork
The Aesthetic Appeal
An aesthetically appealing packaging of any product can influence the minds of the consumers and help them decide better. This is a fact in the highly competitive alcohol market. Professional-designed bottles can look like artworks with captivating patterns and colours. The label also plays an important role in boosting the brand image and remains etched in the buyers’ memories.
A good label can gain a loyal customer base, for instance, many first-time liquor buyers of a particular brand may become loyal customers after liking the designer label. Labels for the liquor industry must look aesthetic and it is best to use premium quality materials and professional designs to achieve the goal. The quality of your liquor label can be co-related to the standard of the product within the bottle.
Label Image And Its Significance In The Alcoholic Beverage Market
The landscape of the liquor industry is fiercely competitive. So, branding and label image are two factors that can give you an edge in the market. A well-designed label can act as the face of the brand. The consumer identifies a brand with the help of its label. A label with a professional stamp can encapsulate its class and essence, and give a hint of the product quality. The higher the brand image, the swankier its label image design.
With hundreds of liquor bottles and brands, your liquor brand can hold its sway only with the help of the right branding and label image. Popular label images for the liquor industry can have a magnetic effect on the consumers, they can allure the buyer into buying the visually appealing alcoholic product even before he takes the first sip. Labels can be a sensory bridge to close the gap between the buyer’s interest and actually buying the product.
Choose the Correct Label Image Materials For A Liquor Product
You have to select the proper materials to make a label so that it can withstand the distress involved in transportation, storing, and chilling. A label should be able to uphold its visual quality and sense of touch for a long time.
The finest quality label materials or items can preserve the label in an optimum condition. Good quality materials also give a luxurious feel to the end product. Many kinds of speciality papers, synthetic items, linen stocks, and velvety materials can give a rich and sophisticated feel that the consumers admire. You find such labels in premium and costly liquor
The Types of Finish
Labels for the liquor industry can pick any type of finish, as per the client’s choice, such as glossy, satin, or matte. All these can alter the appearance of the label in a dramatic way. For example, a matte finish can give a handcrafted appeal, while a shiny or glossy finish can showcase an elite modern brand look. The material along with the finish must necessarily align with the brand image. Labels are also made considering the preferences of your consumers.
Smart & Creative Label Image Solutions
From conceptualising your product story with a compelling narration of your distillery history to considering the shape and pattern of the label, there are various things involved. The label must complement the liquor bottle’s silhouette. It should be able to enhance the bottle’s shape and features without distorting them.
You can choose colours in a careful way, as colours are said to trigger emotions in people and also reflect on the type of liquor being sold. Brown or earthy tones can signify a bourbon, while sleek lines and clean designs may be linked with vodka. Even font colours in labels can convey a lot about the liquor brand’s overall personality. Scripted lines could imply traditional grandeur and modern designs could hint at innovation and change.
There are other technical print details like foil stamping, varnishing, and embossing, which could take the labels for the liquor industry to a new level of urban style and sophistication. One needs to explore various aspects to arrive at the right design and style for liquor labels.
Your liquor bottle labels can literally stand out against the rest if it has the right label image. The professional label team at Prakash Labels can create impactful and eye-catching labels for the liquor industry to elevate your liquor brand to the next level.