The psychology of label printing is more powerful than you think. Here’s how the most subtle design choices can drive, or destroy, consumer trust and purchasing behaviour. It’s easy to dismiss a product label as a superficial design element. But in today’s hyper-competitive market, where every inch of shelf...
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In India’s booming food & beverage industry, product presentation is only half the story, safety is the full narrative. No matter if you’re using stickers for a drink or for spices, they offer much more than just branding. They contain details such as the ingredients, when the product should...
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A water bottle label is often the first thing a customer notices. It is the first point of contact between your food & beverage product and the consumer. While the product inside may be pure, nutritious, or even award-winning, the outer label shapes the perception before the cap is...
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Food labels today do more than tell people what is inside a product. In the current food business environment, they have become the direct communication channel between your product and the customer. A label does the basic job of giving information about ingredients, origin, and storage instructions. But it...
Read more Food labels today do more than tell people what is inside a product. In the current food business environment, they have become the direct communication channel between your product and the customer. A label does the basic job of giving information about ingredients, origin, and storage instructions. But it...
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You might think a label is just a sticker on a product. But in reality, it’s often the very first thing a customer notices. It’s the handshake, the first impression, the little nudge that says: Whether you’re bottling water or packaging up food & beverage items, the label on...
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In a world driven by first impressions and visual storytelling, packaging is no longer just about protection—it’s about perception. And when it comes to the alcohol industry, liquor bottle stickers are quietly stealing the spotlight. These aren’t just decorative flourishes or legal necessities. They are silent storytellers, brand builders,...
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In the modern world, people are more inclined to use personalized products and services. From phone cases, laptops, water bottles, to clothes, there is something about wanting to make things our own that cannot be ignored. Meet the unsung hero of the DIY fashion movement fabric stickers. These little...
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When it comes to packaging design, water bottle labels might seem like a small detail. But in reality, they play a massive role in how a product is perceived on the shelf, in a cooler, or even in someone’s hand. Labels aren’t just for information—they’re for branding, trust-building, and...
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In India’s fast-evolving food landscape, one of the most significant forces shaping how products are packaged and presented is the Food Safety and Standards Authority of India (FSSAI). As consumer awareness grows and global standards influence local expectations, food & beverage labels are becoming more than just a compliance...
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Created by: Deepak Chandra
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